Kelley Drye & Warren
Coming from ten years at the National Advertising Division, Fried will join the Advertising and Marketing practice as special counsel
“Clinically proven…” “Laboratory tested.” “45% More Effective!” Claims like these sell product. They also carry with them the assertion that the advertising claim has been “established” or proven by competent and reliable testing.
Attorneys have an ethical duty to protect confidential communications with their clients. But how is this observed when a third party provides the client with funding for the litigation?