3 trademark controversies brewing in the sports world

The Toronto Blue Jays, Seattle Seahawks and college football coaches are all making trademark news

There’s no doubt that sports are a big business in the United States. College and professional sports generate money through ticket sales, television contracts and merchandise. But, in order to monetize merchandise, sports teams need to protect their trademarks, so they can sell hats, t-shirts and more with their unique logos and color schemes. And with big bucks comes big controversy, and three recent stories in the world of sports illustrate these trademark battles.


Image courtesy of The Globe and Mail



12 is the unluckiest number


That’s my name, don’t wear it out

Senior Editor and Community Manager

author image

Rich Steeves

Richard P. Steeves is Senior Editor and Community Manager of InsideCounsel magazine, where he covers the intellectual property and compliance beats. Rich earned a B.A....

Bio and more articles

Join the Conversation

Advertisement. Closing in 15 seconds.