FCC fines media companies over false E.A.S. use in commercial

Comcast, Viacom and Disney were fined a $1.9 million total for the commercial for “Olympus Has Fallen”

Note to advertisers: If you’re looking to not draw government scrutiny in your movie ad, making viewers believe that the Washington D.C. is under attack from terrorists with the words “THIS IS NOT A TEST” is probably not the best way to do it.

Comcast, Viacom and Disney are learning this lesson the hard way. On March 4, the Federal Communications Commission (FCC) levied fines of $1.9 million total against the three companies for carrying a commercial for the March 2013 movie “Olympus Has Fallen.”

Assistant Editor

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Zach Warren

Zach Warren is Assistant Editor of InsideCounsel magazine, where he oversees online content submissions and administers InsideCounsel's enewsletters. Zach specializes in new media and multimedia...

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