A couple things happened after Edward Snowden blew the lid off of the NSA’s secrets surveillance program PRISM. First off, sales of the George Orwell’s classic novel about a shadow government that keeps constant watch over its citizens, 1984, shot up 5000 percent. At the same time and with almost the same ferocity, anxiety over “cloud” storage and applications rose.
The “Snowden effect,” as it’s been dubbed, could have dire implications on cloud providers as companies take their information back in-house to escape the prying eyes of PRISM. Since U.S. cloud storage companies could have some legal obligation to divulge client information if prompted by the government, increasingly companies are leaving for internationally based cloud storage providers.