More On

Regulatory: Analyzing the FTC’s updated digital advertising guidelines

Small screens do not excuse the failure to make adequate disclosures on digital and mobile platforms

This is the second in a series of three articles about Federal Trade Commission and state attorney general regulatory and enforcement trends. Read part one.

After much anticipation from the marketing community, on March 12, the Federal Trade Commission (FTC) finally unveiled “.com Disclosures: How to Make Effective Disclosures in Digital Advertising,” its eagerly awaited revised dot-com disclosures guidance.

Contributing Author

author image

Linda Goldstein

Linda A. Goldstein is a partner in Manatt, Phelps & Phillips' New York office, where she chairs the firm's advertising, marketing and media division. Her...

Bio and more articles

Join the Conversation

Advertisement. Closing in 15 seconds.