As a lawyer, you should be on Twitter. Please don’t stop reading. Hear us out. Twitter does more than inform you of what your favorite celebrity ate for breakfast. It is a powerful tool that connects us with other Internet users who share similar personal and professional interests and keeps our finger on the pulse of issues affecting our clients. But many attorneys, including in-house attorneys who are reading this article, are hesitant to enter the “twitterverse” because they don’t understand what Twitter is and how it can help them. Never fear, we’re here to help.
Understanding Twitter basics