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D.C. Circuit rules against graphic tobacco label requirements

FDA can’t “browbeat consumers” into not buying tobacco

Another win for Big Tobacco. The D.C. Circuit on Friday struck down Food and Drug Administration (FDA) regulations that would have required cigarette packages to feature graphic warning labels. The court, in a split 2-1 decision, ruled that the government failed to prove that the labels would lower smoking rates.

The D.C. Circuit called the labels, which feature the number of a quitting hotline alongside stomach-clenching images like rotting teeth, diseased lungs and even a corpse, “unabashed attempts to evoke emotion” that “browbeat consumers” into not buying tobacco products.

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