Whiskey makers war over trademark infringement

Sazerac cracks down on rival spirits maker over “sinful” cinnamon-flavored liquors

Things are heating up from the bayou to bourbon country. A Hood River Distillers Inc. product has lit a fire under Louisiana-based Sazerac Co., inciting the 162-year-old distillery to sue the rival spirits marker for trademark infringement.

The spat centers on Hood River’s SinFire Cinnamon Whiskey, which Sazerac says infringes upon its “Fireball” and “Fire Water” trademarks. The terms “SinFire” and “Fireball” are used in conjunction with cinnamon-flavored whiskey, and Sazerac uses “Fire Water” for its cinnamon liqueur.

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