As general counsel for an Internet company, I handle many legal issues. I often rely on outside counsel to take on certain tasks and assist me with legal questions. When interviewing outside counsel, I take into account qualifications, communication skills, quality of work and, most importantly, an understanding of my client's business. But I’m also looking for a firm that believes in the big picture, not only for my client, but for our relationship.
My company had a few (what I considered) basic legal questions, and I decided it was time to branch out from our usual firms. We consulted with a few attorneys hoping to research one specific issue and start a long-term relationship.