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Closing Statement's Imaginary Letter Torpedos $2.4 Million Verdict

Picture yourself listening to opposing counsel. He is making a compelling pitch to the jury on behalf of a single father who was maimed in a collision with your company's truck.

He reads the jurors an imagined "letter" from your company to the five children of the injured plaintiff, who happens to be an attorney.

Flawed Finish

The content of the flawed closing address vividly illustrates what not to say to juries, says Michael Carr, who successfully argued the appeal for Werner Enterprises and its co-defendants.

Cristin Schmitz

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